Start Ups

Introduction The purpose of a pitch deck is to highlight a specific problem that a group of people are facing, propose a feasible and effective solution, and then quantify the economic benefits that can be realized upon successful implementation of the solution. The following summary outlines a comprehensive guide to creating a presentation that effectively […]

Why Unit Economics Matter Unit economics are a fundamental concept for businesses to evaluate profitability and make informed decisions. Focusing on units (products or services) rather than overall performance enables long-term growth. In this blog post we will explore the key metrics which drive unit economics and how you can measure them. Customer Acquisition Cost

Introduction In the fast-paced world of Software-as-a-Service (SaaS), gaining a comprehensive understanding of your business’s performance is crucial. However, with countless metrics to choose from, it can be challenging to discern which ones genuinely indicate the health and growth potential of your startup. In this detailed guide, we explore the primary Key Performance Indicators (KPIs)

Introduction Churn rate is the rate at which customers discontinue their association with a business, product, or service. Churn rate has a significant impact on a company’s profitability and sustainability and can be the difference between long term success and failure. In this blog post we will explore practical strategies that companies can implement to